Dreams & Nightmares
Founder Dani Drasin grew up in Los Angeles in the '90s and experienced the rise of West Hollywood party culture at the turn of the century. Captivated early on by now cult directors, like David Lynch, Harmony Korine, and Sofia Coppola—
all of whom have portrayed scenes of latent desire by turning Hollywood’s lens on itself. Dani has woven these sinister visions of L.A. glamour into the underpinnings of LULA PACE.